A Joker Halloween | Bacardi

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For Halloween this year, I was privileged to work with Bacardi and create a series of Instagram posts for celebrating their new campaign, We Are the Night.  There were so many shots that I loved from this shoot that I wanted to show you more.  We shot this series at the Duggal Greenhouse in Brooklyn, prior to Bacardi’s blowout We Are the Night event, and we went full-on Suicide Squad‘s The Joker and Harley Quinn.  I did my own makeup and hair (courtesy of a Joker costume kit I picked up at a local Hobby Lobby), which was my first time having to figure out how to put in a grill, spray my hair green and write tattoos on my face with a black crayon.  There was something about transforming myself into a sociopath for a day that was pretty intriguing, and I think these photos show how much I enjoyed playing the part.

Jeff Cafone custom leather jacket  /  Photography by Josh Alvarez

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